The blacklist
It’s what’s inside that counts
Makeup shouldn’t sit in fine lines, change colour on your skin, or cause irritation. We formulate specifically for maturing skin texture.
That means focusing on micro-milled pigments that blend directly into the skin, while keeping out the heavy fillers and harsh synthetic additives that cause breakouts, creasing, or unexpected shade shifts.
Below is our complete ingredient standard — everything we intentionally exclude from our formulas, and why.
Quality, not quantity
We’ve never tested on animals, and every formula produced since March 2019 is vegan and free of animal-derived ingredients. We review our ingredient list quarterly and adhere to Sephora Clean standards.
Anything deemed harmful, or carrying questionable safety data, gets removed. Anything that clogs pores, irritates skin, or compromises how a formula performs never goes in to begin with.
Our standards
Animals
- No animal testing, ever
- No animal fats, oils or musks
- 100% vegan since March 2019
Health & environment
- Gluten-free
- California Prop 65 compliant
- No phthalates (DBP, DEHP, DEP) or bisphenols (BPA)
- No mercury or mercury-containing ingredients, including Thimerosal
- Insoluble plastic microbeads prohibited in rinse-off formulas
- Manufactured to GMP requirements
Colourants
- All FDA-approved
- Non-coal-tar derived
- Micro-milled for blend, not for coverage
Allergens & irritants
- Asbestos-free talc only
- No mineral oil
- USP grade petrolatum only
- No resorcinol
- No undisclosed synthetic fragrances above 1%
- No retinyl palmitate
The full list
54 ingredients we formulate without- Parabens
- Sulfates — SLS and SLES
- Phthalates
- Mineral oil
- Formaldehydes
- Formaldehyde-releasing agents
- Retinyl palmitate
- Oxybenzone
- Coal tar
- Hydroquinone
- Triclosan
- Triclocarban
- Undisclosed synthetic fragrancesAbove 1%
- Ethyl acrylate
- Ethyl methacrylate
- Methyl methacrylate
- Butyl methacrylate
- Hydroxypropyl methacrylate
- Tetrahydrofurfuryl methacrylate
- Trimethylolpropane trimethacrylate
- Aluminium salts
- Animal oils, musks or fats
- Benzophenone-related compounds
- Butoxyethanol
- Carbon black
- Lead
- Lead acetate
- Methyl cellosolve
- Methoxyethanol
- Methylchloroisothiazolinone
- Methylisothiazolinone
- Mercury compoundsIncluding Thimerosal
- Resorcinol
- TalcAsbestos-free talc only
- Toluene
- BHA
- BHTThreshold 0.1%
- DEA
- TEA
- MEA
- ETA
- NanoparticlesAs defined by the EU
- PetrolatumUSP grade only
- ParaffinUSP grade only
- PhenoxyethanolUnder 1%
- Polyacrylamide
- Acrylamide
- Bromostyrene
- Deastyrene/acrylates/DVB copolymer
- Sodium styrene/divinylbenzene copolymer
- Styrene oxide
- Styrene
- 1,4-dioxaneTested prior to use
- Insoluble plastic microbeadsProhibited in rinse-off formulas
Questions about a specific ingredient?
We’ll tell you exactly what’s in a formula and why. Email us and a real person answers.